September 05, 2010

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A poll of likely voters by Zogby International indicates that America's all-news networks are the most widely viewed for coverage of the war in Iraq.  The poll included 1,011 likely voters interviewed March 24, 2003, and has a margin of error of +/- 3.2%.

CNN was cited by 25% of the respondents, followed closely by Fox News at 22%.  News and entertainment networks ABC and NBC were tied with 14% of the viewership, followed by MSNBC and CBS, which each drew one in ten (10%) of the viewers.

The 1,011 likely voters don't limit viewership to just one network.  Each respondent mentioned an average of two networks.  Nearly half (48%) of those who say they are following the war very closely also say they are watching more than three hours each day, while 44% say they watch between one and three hours.  A majority (51%) of those who are following the war somewhat closely watch between one and three hours daily, with four in ten (40%) saying they watch less than an hour each day.

Nearly three in ten Democrats cite CNN as the network they watch most, while 27% of Republicans  and 26% of independents chose Fox News.  CNN was the first choice of all age groups, while ABC tied for second place with Fox News at 19% of viewership by 18-24 year-olds.  Fox News was second in every other age category.  Among those 70+  years of age, ABC and NBC were tied for third place at 16% of that group's viewership.

More than eight in ten (81%) of those who cite Fox News say they support the war, compared to 18% who oppose.  Seven in ten (70%) of NBC's viewership supports the war, with 27% opposed.  Viewers of the other networks, on average, support the war effort two to one.

 

Overall, two in three voters (67%)overall said they support the war being waged against Saddam Hussein; 31% oppose. Support is strongest in the Central/Great Lakes region (72%-27%), as well as in the South (69%-28%) and West (69%-30%). While 58% support in the East, 41% are opposed. Greatest support is among Republicans (91%-8%), while only 46% of Democrats are supportive and 52% are opposed. Independents support the war 69% to 30%.