September 02, 2010
|
Printable version |
Email this story
Zogby Interactive: 24% of U.S. Adults, 42% of First GlobalsTM Will Watch World Cup
38% Say Soccer Likely to One Day Match Popularity of U.S. Big 4 Sports
UTICA, New York - One in four Adults in the U.S. plan to watch at least some of the World Cup soccer matches beginning June 11 in South Africa. Also, 38% say it is likely soccer will one day match the popularity in the U.S. of football, baseball, basketball and hockey.
Are you planning to watch any of the World Cup matches?|
|
Overall |
First GlobalsTM |
Men |
Women |
|
Yes |
24% |
42% |
31% |
17% |
|
No |
69% |
51% |
62% |
75% |
|
Not Sure |
7% |
7% |
7% |
7% |
Higher levels of interest among those ages 30 and under, the First GlobalTM generation, help to boost overall numbers. Forty-seven percent of First GlobalsTM say soccer will one day match the popularity of the nation's big four spectator sports. The survey also finds that 23% of respondents play or have a member of their family who plays recreational soccer.
How likely do you think it is that soccer could one day rise in popularity to the same level as the four major U.S. sports (Baseball, Basketball, Football and Hockey)?|
|
Overall |
First GlobalsTM |
Men |
Women |
|
Likely |
38% |
47% |
34% |
43% |
|
Not Likely |
54% |
46% |
63% |
45% |
|
Not Sure |
8% |
7% |
3% |
12% |
The interactive survey conducted by Zogby International on June 4-7, 2010, has a sample size of 2,109 adults nationwide. A sampling of Zogby International's online panel, which is representative of the adult population of the U.S., was invited to participate. Slight weights were added to region, party, age, race, religion, gender and education to more accurately reflect the population. The margin of error is +/- 2.2 percentage points. Margins of error are higher in sub-groups.
(6/10/2010)
BACK TO ZOGBY IN THE MEDIA
Blog: The Way We'll Be
Sign up to be a part of Zogby Polls Blog: Global Village
Zogby Forum
Join Our Youtube Channel
Follow Our Twitter Feed @Zogby
Zogby News RSS Feed
RSS Tutorial and TOS
